1. Information We Collect

Trueform Partners collects the following types of information when you interact with our website, forms, and services:

• Personal identification information: Name, email address, phone number
• Business information: Business name, industry, current tools and platforms used
• Communication data: Contents of messages you send through our forms, SMS exchanges, and email correspondence
• Usage data: Pages visited, time spent on site, referring URLs, and browser information
• Cookies and tracking data: Session identifiers and analytics cookies used to improve website functionality

2. How We Use Phone Numbers and SMS Data

Specifically, your phone number may be used to:

• Send appointment reminders and confirmations
• Deliver service updates related to your project
• Respond to inquiries submitted through our forms
• Send follow-up communications you have explicitly opted into
• Send marketing messages about Trueform Partners services, only with your consent

For full details about our SMS messaging practices, please see our SMS Terms and Opt-In Policy.

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain our services
• Communicate with you about your project or inquiry
• Schedule and confirm appointments
• Improve our website and service offerings
• Send marketing communications you have consented to receive
• Comply with legal obligations

4. Third-Party Service Providers

Trueform Partners uses the following third-party processors to deliver our services. These providers may have access to your personal information only as necessary to perform their functions:

• GoHighLevel (HighLevel Inc.): CRM, funnel hosting, email and SMS delivery, calendar booking
• LeadConnector: SMS and voice communication delivery (integrated with GoHighLevel)
• Twilio: SMS and voice infrastructure provider
• Stripe: Payment processing

Each provider maintains their own privacy policies governing how they handle data. We encourage you to review their policies directly.

5. Cookies

This website uses cookies to improve functionality and analyze site traffic. Cookies are small text files stored on your device when you visit our site. We use session cookies for site functionality and analytics cookies to understand how visitors interact with our pages. You can disable cookies through your browser settings, though some site features may not function properly without them.

6. Your Rights

You have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct any inaccurate personal information
• Deletion: Request that we delete your personal information, subject to any legal retention requirements
• Opt out of marketing: Unsubscribe from email or SMS marketing at any time by clicking unsubscribe links or replying STOP to any SMS message

To exercise any of these rights, contact us at [YOUR_EMAIL].

7. Data Retention

We retain your personal information for as long as necessary to provide the services you have requested, comply with our legal obligations, resolve disputes, and enforce our agreements. When your information is no longer needed, we will securely delete or anonymize it.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this page periodically for any changes.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us:

Trueform Partners
[YOUR_STREET_ADDRESS]
[YOUR_CITY_STATE_ZIP]
Phone: [YOUR_PHONE_NUMBER]
Email: [YOUR_EMAIL]